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Shimajiro (Japan)

In Japan, Shimajiro is the most popular children’s education character. He has his own animated TV shows, shorts and movies as well as several licensed products such as books, DVDs, toys and is featured on products like disposable diapers, toothbrushes, shoes, clothing and on food products. In 2006, Shimajiro took on toilet training via a cartoon and a toy. On the toy, the two buttons actually produce encouragement.

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